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Brand On Us™

Giving Back

We believe in supporting small, local not-for-profit groups that have a big impact in our community.

Keep Pensacola Beautiful Brand On Us Award Recipient
2022 Recipient: Keep Pensacola Beautiful

For years, idgroup has partnered with local not-for-profit organizations to fulfill a variety of their branding and organizational development needs. We know that our community is full of compassionate, giving hearts, and we know that building strong identities and increasing awareness for these organizations has had a meaningful impact on not only these organizations, but our community.

So we decided to empower these not-for-profit organizations with our most powerful tool—the Branding from the Core® process—completely pro-bono…and Brand On Us™ was born. Through the Brand On Us initiative, one deserving not-for-profit group will be chosen each year to receive a comprehensive and integrated brand makeover or high-impact campaign. During their Branding from the Core® engagement, the selected organization will receive over $100,000 in idgroup services.

Last Year's Brand On Us Project

Keep Pensacola Beautiful

What's New For 2023?

Since 2021, idgroup has developed categories for our Brand on Us initiative in order to give every type of nonprofit a chance to benefit. The category for next year is listed below.

2023: Family/Health/Wellness/Education

2023 Brand On Us Application Closed

Applicants may submit an application online, in-person or via certified mail. 

If you do not choose to fill out the online form, you may submit this application via certified mail (must be postmarked by November 2, 2022 or hand deliver no later than November 4, 2022 to: idgroup, 300 East Intendencia Street, Pensacola, FL 32502. Please submit only one application.

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For additional information, contact Lindsey Braxton Shook lindsey@idgroupbranding.com

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2021 recipient

Pensacola Cultural Center

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2020 recipient

Know Child Abuse by Gulf Coast Kid’s House

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2019 recipient

Bright Bridge Ministries

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2018 recipient

The Global Corner

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2017 recipient

Martha’s Vineyard: The Family House

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2016 Recipient

Autism Pensacola

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2015 Recipient

Pensacola Sports Association

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2014 Recipient

Chain Reaction

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2013 Recipient

Pensacola Humane Society

Our Partners

We would like to thank the following local businesses for supporting Brand on Us. Each have agreed to help us execute our creative materials or communicate them to the community. Without their help we would not be able to complete our Branding from the Core process. Thank you for your support and believing in our initiative!

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For additional information, contact Lindsey Braxton Shook lindsey@idgroupbranding.com